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Creating Experiences Designed to Connect and Convert Your Audience Both Online and Off

A talk by Josh Collins
Director, Destination Activation + Marketing, Streetsense

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About this talk

The experience economy isn't going away and the secret for any brand or destination wanting to engage their future audience hinges on whether or not they're willing to learn how to mitigate disconnection. Join Josh as he leads in discovering how to create experiences designed to connect and convert your audience both online and off.

Key Takeaways:

  1. Reimagine what your audience is actually wanting from your brand.
  2. Rediscover how to connect both online and off.
  3. Reenergize your strategy to capitalize on the experience economy in 2020.

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