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Opening Keynote: Using Synergy Between Technology, Innovation, and Emotions to Build Your Digital Brand

A talk by Brian Fanzo
Founder and CEO, iSocialFanz

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About this talk

Every business today is in the business of trust and as the layers of our business world are expanded through innovation the importance of storytelling and relatability increases in importance and value. As we’ve learned over the last 10 years that although the world is more digitally connected and digitally dependent many business practices still ring true requiring us to shift our mindset for how digital innovation will replace what we do offline to how can digital innovation amplify, scale and simulate what we do in the real world.

In this presentation, Brian will walk through the strategies and innovations that are being used today and what will be used in the future to convey raw emotion and immersive storytelling enabling businesses to truly reach out and touch their consumers virtually.

The audience will walk away with:

  • An understanding of today’s digitally native consumer behaviors and the mindset required to integrate and leverage emotional intelligence in today’s business.

  • Examples and scenarios where technologies such as artificial intelligence, augmented reality, virtual reality and deep learning are being leveraged to provide personalized virtual experiences.

  • The 3 T’s required to create synergy between our need to humanize and personalize our business while innovating and leveraging technology and social media.

  • A game plan to study and track the emotional storytelling being used today while inspiring them to create a strategy that will set them up for leveraging the dynamic virtual emotions available via the innovations of tomorrow.

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Brian Fanzo

A Pager-Wearing Millennial Keynote Speaker Translator of geek-speak, change evangelist, podcast host, emcee and keynote speaker on social media marketing, cross-generational communication, innovation, and digital empathy!

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